Spring Activities and Things To Do in 2025

Spring Activities and Things To Do in 2025

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Spring is officially here, and now the weather is warming up, which means more of us are finding our way out of our houses. Whether you’re looking forward to Spring Break travel, weekends of family fun, outings with your friends, or travel opportunities for the summer there’s no shortage of attractions, with only more to come in the near future. We’ve taken out the guess work for your future plans by rounding up some of the best and upcoming events, specials, and new offerings that will be the perfect way to greet the new season – whether it be by treating yourself or taking in new experiences.

Read on for a roundup of some of the best deals, brands, and travel opportunities this season!

Kick Off Spring Break at Hyatt Regency Irvine

Hyatt Regency Irvine is offering a spring savings offer alongside a curated selection of on-property and local experiences to enhance the stay.

Following a recent $55 million transformation, the Irvine property is offering the perfect, centrally located getaway for family members of every age to enjoy both the luxuries of the hotel and the not-to-miss surrounding landmarks.

Guests can enjoy up to 15% off when booking multiple nights between March 7 – May 22, 2025, with 10% savings on 2-night stays and 15% off for 3+ night stays. Bookings require a 3-night advance reservation with a 72-hour cancellation policy.

The hotel has enhanced the guest experience with exclusive on-property activities including Fire Pit Experiences with s’mores kits, destination dining at Warehouse 72, energizing yoga sessions led by Kat Cheng (complimentary for hotel guests), poolside “Splash Cinema” movie nights on a 23’x16′ LED screen with screenings including Ratatouille, Brave, Coco, and more, and personal training through Future Fitness

Nearby attraction partnerships include 10% off admission to Pretend City Children’s Museum, making Hyatt Regency Irvine an ideal hub for exploring Orange County’s premier destinations.

Cruise Through Disney California Adventure Food & Wine Festival: 2/28 – 4/21

The Disney California Adventure Food & Wine Festival is taking place February 28-April 21, and vibrant food hall Parkside Market will offer unique specials in addition to an exclusive Sips & Views beverage tasting event every Saturday during the festival.

Throughout the two-month event, Seoul Sister will offer delicious and savory Deconstructed Pork Belly Wraps and Sip & Sonder will serve the Velvet Noir, a cold brew concoction that captures the rich complexity of red wine through deep chocolate tones and vibrant berry syrups.

In addition to these ongoing features will be Vista Parkside Market’s Sips & Views tasting event every Saturday from March 1 to April 19. The ticketed event includes tasting three spirits and Parkside Market bites for $50. Each week will feature a new beverage brand, with tastings from 2:30 to 3 p.m. Partners include Brewery X, Bulleit Bourbon, Don Julio Tequila, Garrison Brothers, Casamigos Tequila, and Ardbeg; each brand will have a tasting expert onsite to provide more background on the spirits.

For more information and to purchase tickets, visit the event page here.

Celebrate Greek Easter at Zaytinya

Zaytinya Culver City, the newest Mediterranean oasis from José Andrés Group,  will be offering a special Greek Easter menu. Available for brunch during Easter weekend, guests can experience a Greek-inspired four course menu, with limited-time specials paired with beloved Zaytinya classics. This is the perfect opportunity to explore and experience the intersecting cultures and cuisines of Greece, Lebanon and Turkey.

At $55/person, guests can choose from a four-course menu. Spring inflected dishes take center stage, with options including Spring Pea Tzatziki, dilly Seared Salmon, Roasted Asparagus with preserved lemon, and Smoked Lamb Shoulder with lemon potatoes served alongside beloved Zaytinya classics like hommus, crispy brussels sprouts, and olive oil cake (full menu below). Pair your meal with a signature cocktail such as the Medi, made with mastiha liqueur, yuzu, lavender infused honey, and cava bubbles, or the 3PM in Istanbul, crafted with lavender tea infused vodka, grapefruit, strawberry thai basil aperol, vanilla, and lime.

 

Try Better Buzz’s Limited-Time Spring Menu

How about a caffeine fix that’s not just all about coffee? The beloved San Diego-based café, Better Buzz Coffee Roasters, known for their wide range of handcrafted beverages, made-to-order food items and fresh pastries, has introduced some refreshed seasonal dishes with their new Spring Menu.

Their specialty offering includes:

  • Coconut Sugar Cinnamon Swirl Latte ($6.49) – House made vanilla bean and cinnamon syrup with espresso and milk.  Topped with cinnamon and coconut sugar.
  • Cucumber Mate Lemonade ($6.49) – House brewed Yerba Mate with cucumber syrup and lemonade.  Topped with fresh lemon and cucumber.
  • Orange Ya Glad Buzz Energy ($6.99)– Made with blood orange, grapefruit and lime flavors, Buzz Energy Original and topped with an orange slice.
  • Dream Big Quinoa Bowl ($8.99) – Quinoa, edamame, chickpea and kale salad with arugula, cherry tomato, cucumber and feta cheese.  Served with a side of lemon vinaigrette.

 

Celebrate Spring and Mother’s Day at The Downtown LA Proper + Calabra Rooftop Bar or Cara Cara

With longer days and warmer nights ahead, it’s officially rooftop season and there’s no better place to toast to golden hour than Calabra, the elevated outdoor rooftop restaurant and bar at Santa Monica Proper Hotel. 

Calabra offers a seasonal menu of fresh, coastal-inspired dishes alongside craft cocktails, boutique wines, and small-batch spirits. Whether you’re relaxing on the sundeck, gathered around the circular bar, or lounging indoors, every seat offers a panoramic backdrop of the Pacific.

Spring cocktail menu highlights include:

  • IN BLOSSOM – Aviation Gin, St. Germain, cucumber, basil, lemon

  • TAMARINDO MARGARITA – Astral Reposado, Amaro Angeleno, tamarind, lime, Tajín rim

  • PRINCESS PEACH – Grey Goose Essences Rosemary Peach, Pamplemousse Giffard, pineapple, guava, Prosecco

  • WASHED ASHORE – Patron Silver, Opuntia pear brandy, Matilde pear liquor, blue spirulina, dry curacao, lemon & lime

Pair your drink with fresh Mediterranean-Californian bites like housemade hummus with turmeric, Mediterranean Branzino and much more. Whether you’re looking for after-work drinks, a scenic weekend brunch, or an effortlessly chic dinner spot, Calabra is the perfect springtime retreat. 

For Mother’s Day:

Downtown LA Proper Hotel invites guests to enjoy a one-of-a-kind brunch experience on Sunday, May 11th from 10:00 AM to 1:30 PM at its signature restaurant Caldo Verde. This special Mother’s Day brunch is curated by James Beard Award-winning Chef Suzanne Goin and Restaurateur Caroline Styne, blending rustic charm with seasonal California-inspired flavors.

The special menu features standout dishes such as Steak and Eggs, Ube Waffles, and Piri Piri Avocado Toast among other elevated offerings (see full menu below).With a welcoming, family-friendly atmosphere and a menu designed to impress, DTLA. Proper Hotel offers the ideal setting for celebrating the mothers in your life.

Calabra is open daily from 12 pm – 11:30 pm, with Bar Bites from 4 – 5 pm and Dinner from 5 – 10:30 pm.

Relax with The NOW Massage + Check Out Their Mother’s Day Special

This Mother’s Day, show your appreciation with the ultimate gift of relaxation from The NOW Massage – a wellness oasis with locations across LA. Perfect for any motherly figure in your life, The NOW will help them rest and rejuvenate their mind, body, and spirit. 

With a range of gift cards from $50 to $500, you’re not just gifting them a massage, but the chance to experience long-lasting relaxation beyond the boutique. LA locations include Santa Monica, Silverlake, Woodland Hills, Studio City, and more.. 

*The NOW is offering a $20 promotional card with every $100 gift card purchase from Friday, April 18, 2025 to Sunday, May 11, 2025 (offer valid from May 12, 2025 – August 31, 2025) 

Try a Skin Laundry Laser Facial

Skin Laundry, founded in Los Angeles over 10 years ago, made laser facials a thing. Today they’re the leader in this cutting-edge treatment that is both anti-aging and color-correcting. It’s the perfect place to experience advanced, science-backed skincare technology.

If you’re not familiar, Skin Laundry was founded on the belief that the latest skin care technology, science and innovations should be accessible to all. With over 2.5 million laser facials performed, they lead the way in offering safe, effective, inclusive skincare treatments and products that correct, prevent, maintain, and deliver transformative results.  Their proprietary protocols are designed to be safe and effective for all skin tones, treating a range of skin concerns from acne and melasma to rosacea and photo damage, and have little to no social downtime.

Facial Treatment Options include:

  • Signature Laser Facial– utilizes high-energy infrared light to penetrate beneath the skin’s surface, targeting and correcting breakouts, calming redness and rosacea, reducing hyperpigmentation, and stimulating collagen production for clearer, firmer, and healthier skin.

  • Resurfacing Facial – uses technology to enhance skin texture, boost collagen production, increase cell turnover, and create microchannels for better product absorption. Delivers immediate and cumulative benefits, resulting in brighter, firmer, smoother, and healthier skin.

  • Power Signature Facial – delivers over twice the energy below the skin’s surface to effectively and painlessly correct breakouts, calm redness, and rosacea, reduce hyperpigmentation, and stimulate collagen production for clearer, firmer, and healthier skin more rapidly.

 

Shop Campbell & Kramer’s Exclusive Collection at Urban Outfitters

On Thursday, April 5th, Campbell & Kramer will launch an exclusive collection at Urban Outfitters, available in-store at the Melrose and Soho locations and online starting April 8th. Featuring five limited-edition styles made from sustainably sourced deadstock fabrics, including matching sets and a red polka dot asymmetric mini dress, the collection blends timeless design with eco-conscious production.

Campbell & Kramer creates elevated basics, honoring its coastal roots and commitment to conscious consumption. With only 80-100 units per style, this exclusive drop combines style, sustainability, and individuality.

Shop the collection In-Store at Urban Outfitters, MELROSE: 7650 Melrose Ave, Los Angeles, CA and online.

 

Gift Mom 101 (One of One)

for moms who are fitness obsessed or who love working out, please consider 101 (ONE OF ONE) to help supercharge her fitness regime. 101 is Floyd Mayweather’s new line of premium supplements designed to fuel workouts at all levels from moderate to intense. 101 was created by the GOAT boxing legend to deliver supplements that are clean, tested and provide real results for peak performance.  Have mom crush her fitness goals while boosting her energy, enhancing endurance, and accelerating recovery.

Gift sets are available including:

  • 101 Power ($106.92) — This pro-worthy combo of nourishing ingredients gives energy needed for a killer workout along with muscle-building recovery aids to feel gains earned

  • 101 Hustle ($94.32) — Hustle harder, heal gut and mind with real food ingredients and mood-boosting creatine. Provides increased energy and stamina followed by a more efficient recovery.

  • 101 Fuel ($110.47) — This set powers nutrition and hydration for recovery, replenishment and gut health. Contains the benefits of more than 4 servings of vitamin-packed fruits and vegetables to build lean muscle. Maintain hydration and improve recovery with boosts of electrolytes and Taurine.

The full lineup which retails between $29.99 – $64.99 includes:

  • Whey Protein Powder – 25g of high quality protein for muscle recovery for smooth digestion and muscle recovery

  • Sport Pre-Workout & Loaded Pre-Workout – Boost energy, stamina, and focus for both moderate workouts and more intense workouts

  • Creatine Monohydrate – Pure, clean strength and power to help with performance and cognition function

  • Greens & Gut Health – A daily nutrient powerhouse packed with superfoods, prebiotic fiber, and essential vitamins to promote gut health and digestion

  • Hydration Stick Packs – Electrolyte-loaded hydration on the go to help with muscle cramping

  • Peptide Builder Capsules – Cutting-edge muscle recovery that is scientifically proven to work

 

Embark on a Virtual Roadtrip for the Senses with Halcyon Coast

Halcyon Coast, a luxury fragrance brand that captures the essence of California through clean, thoughtfully crafted scents. Founded in 2023 by California natives Andrew and Lindsey Prince, Halcyon Coast was born from a desire to create high-quality, non-toxic fragrances that transport you to the most beautiful and nostalgic moments of the Golden State.

Every Halcyon Coast fragrance is meticulously crafted to evoke a distinct experience, whether it’s a stroll down the boardwalk at sunset, the refreshing zest of a citrus grove, or the comforting warmth of vanilla-scented air at a theme park.

  • Malibu – A true beach escape in fragrance form, blending creamy coconut and bergamot with fresh sea salt, vanilla, amber, and musk, evoking long summer days and salty ocean breezes.

  • Boardwalk – Capturing the warm, sun-soaked feeling of a coastal boardwalk, this scent features smooth sandalwood and rum, layered with vetiver, tonka beans, and vanilla for a perfectly balanced blend of sophistication and comfort.

  • Cali Dream – A playful, nostalgic scent reminiscent of California’s amusement parks, featuring cozy vanilla and sugar, enhanced by the rich, grounding notes of Peru balsam, copaiba, and cedarwood.

  • Lemonella – Inspired by California’s citrus farms, this fresh, uplifting scent blends zesty lemon and bergamot with herbal sage and green tea, while warm amber adds depth and sophistication.

  • Serenity – Inspired by California’s tranquil spa retreats, this calming scent combines lavender and eucalyptus with bright lime, geranium, and ylang ylang for a restorative, peaceful atmosphere.

Every Halcyon Coast scent is available in three luxurious, non-toxic formats designed to fit seamlessly into your lifestyle:

  • Hand-Poured Coconut & Soy Wax Candles – Crafted with a toxin-free cotton wick, no synthetics or paraffin wax, and only clean, organic essential oils for a pure, long-lasting burn. Each candle is housed in a beautifully reusable and recyclable hand-blown glass jar, combining sustainability with timeless elegance.

  • Fragrance Sprays – A versatile, instant-refresh mist, perfect for enhancing your home, office, or car with a clean, natural burst of scent.

  • Fragrance Cards – A subtle yet long-lasting way to enjoy Halcyon Coast fragrances on the go—simply hang in your car, closet, or on a door handle for an effortless scent experience.

 

Eat Authentic Italian at Cesare Ristorante

Cesare Ristorante has brought Milan’s best-kept-secret to Los Angeles (a very fitting crowd), offering Pinse in 4 different varieties: margherita, prosciutto & bufala mozzarella, pear & french brie, and salame. A perfect app before devouring bolognese, a whole branzino, and a bottle of super-tuscan.

Pinse, an ancient Roman dough made of 80% water, a unique blend of flours (soft wheat “0,” soy, and rice), EVOO, sourdough, and salt, is not only delicious, but capable of helping you keep your figure. The ingredients, plus a 72-hour cold fermentation process, and a stone-bake at 650° results in a crisp exterior and a soft, cloud-like interior that is very digestible, low calorie, and low fat.

Book your reservation, here!

Fire Up the Grill with Chef Merito Seasonings

Chef Merito Seasonings are now available at select Costco locations across Southern California! As an LA based latino & family-founded brand, we are excited to bring our fan favorites including the iconic Carne Asada and Chicken Seasonings in an exclusive 18 oz size for just $4.79, making it easier than ever to bring authentic Latin flavors to your home.

Chef Merito continues to be a trusted name in Latin American kitchens, known for crafting high-quality seasonings, spices, and blends rooted in family recipes and time-honored techniques. Whether you’re cooking up your favorite Mexican, Latin American, or Spanish dishes, Chef Merito’s seasonings elevate your meals with bold, rich flavors that celebrate the heart of Hispanic cuisine.

Westfield Topanga Events

On Saturday, April 12 from 12 to 5pm, explore new ways to integrate sustainable living into your routine with Levi’s, Kiehl’s, Cometeer, Tree People, and more! Free RSVP here.

  • Levi’s: Denim customization with unique designs to give your pre-loved denim a fresh look 
  • Kiehl’s: Enjoy complimentary skin treatments with their sustainably sourced product line to refresh & find your glow
  • Cometeer:Try a free iced coffee (your new favorite) and learn about their sustainability commitment and recyclable pods
  • Free People: Learn about the difference they’re making in our community and take home a Coast Live Oak to plant in your yard

Westfield Culver City Events

On Saturday, April 19 from1 to 4pm, create handmade Seed Bombs with Lush Cosmetics. Seed Bombs can be dispersed in any area that has a bare patch of ground: anywhere that could be transformed into a pollinator paradise.Help attract pollinators and plant native wildflowers in forgotten spaces—because Pollinators Make it Possible. 

Sign up here, as this event is first come first served. 

Whiten Your Teeth at Home (without Sensitivity) with Lumineux

 Lumineux® is a body of clinically proven and rigorously tested products that go above and beyond™ existing oral care to neutralize the mouth’s harmful toxins while maintaining its natural ecosystem. It is the first Microbiome Safe® and certified non-toxic oral care company in the world and is available at Amazon, Whole Foods, Walmart and Target.
Lumineux® set out to prove that you really and truly can clean, freshen and whiten using purposeful and uncompromising ingredients like Dead Sea salt and essential oils, and we can vouch for the effectiveness of their products! Their best-selling whitening strips have tens of thousands of incredible reviews, working without the sensitivity of other whitening strips and with a great taste.

Lumineux just launched a new Whitening Toothpaste that has a different formulation and ingredient profile, which is worth exploring for your dental and oral health needs!

Travel & Later This Year…

Calabash at Kukuiʻula – 8/18 – 8/23

Kukuiʻula, the premier luxury resort community on Kaua’i, is excited to announce their second annual Calabash at Kukuiʻula, August 18-23, 2025. Calabash is a week-long celebration on the sunny South Shore featuring global cuisine, exceptional wines and spirits, immersive wellness and movement, and music from world-renowned musicians.

Just a few of the confirmed events include:

  • Monday, August 18: Tacos + Tequila night featuring Casa Azul Orgánico! Crafted from just three ingredients – 100% single estate Blue Weber Agave, yeast, and water – Casa Azul delivers the purest, most authentic tequila experience.
  • Tuesday, August 19: Master Class with Master Sommelier Patrick Okubo, one of only four Master Sommeliers in Hawaii, guests will gain unparalleled insights into the art of wine.
  • Thursday, August 21: Cocktail Pairing Chef’s Table, in collaboration with a yet-to-be-announced partner, where innovative cuisine and craft cocktails will take center stage.
  • Saturday, August 23: The Ho’ohuli Festival will take place on the Plantation House Lawn. Similar to last year with food stations + wines from around the world. Featured Countries include:
    ▪ Spain
    ▪ Italy
    ▪ France
    ▪ USA
    ▪ South Africa
    ▪ New Zealand
    ▪ Japan

The week culminates in the highly anticipated Ho‘ohuli Festival, featuring an exquisite selection of international foods paired with specialty wines from around the world. The finale will also include a spectacular performance from the Paniolo Sessions team. Calabash is open to owners and guests of The Lodge at Kukui’ula.

 

Book a Stay in one of Grand Hyatt Indian Wells’ New Villas

The recently rebranded and renovated Grand Hyatt Indian Wells Resort & Villas, as the resort has debuted 43 one- and two-bedroom private villas, along with three expansive presidential suites. These luxurious, expansive accommodations mark the culmination of the resort’s recent $64M transformation, and introduces a new era of large-format, luxe hospitality to the greater Indian Wells area.

These carefully curated villas offer elevated spaces designed by the acclaimed Southern California firm, indidesign, each featuring desert-inspired natural tones and muted hues, artisanal details, handcrafted furniture, modern décor, artistic lighting fixtures, and curated landscaping that blends into the horizon.

Here’s what you can expect from each accommodation:

  • One-Bedroom Villa: This 1,100-square-foot one-bedroom villa offers a king bed and a spacious living area, complete with a cozy fireplace and a dining table that comfortably seats six. For an alfresco dining option, guests can enjoy their own private terrace starting at 1,200 square feet, which features a gas grill and showcases breathtaking views of the surrounding mountains.
  • Two-Bedroom Villa: Guests can feel at home in this exquisite desert retreat, featuring 1,500 square feet of space with a king bedroom and a second bedroom with two queen beds. The resort also offers a Two-Bedroom Villa with a Private Premium Outdoor Terrace, where the layout includes king-size bed accommodations. Both configurations offer two skylit bathrooms equipped with dual vanity sinks, separate showers and deep soaking tubs. The spacious interior boasts a living room with a fireplace and sleeper sofa, along with a dining area that features a wet bar. Outside, guests can enjoy private, spacious terraces starting at 1,200 square feet, with a gas grill and a hot tub or plunge pool, perfect for relaxation and outdoor gathering.
  • Presidential Villa: Spanning 1,800 square feet of private luxury, this retreat features a separate room furnished with a king bed and an expansive living space that includes a cozy fireplace, a dining area and a wet bar, while a spa-inspired marble bathroom invites relaxation. Sliding glass doors offer seamless access to a private patio, complete with an outdoor spa and grill, with stunning views of the golf course or lagoon.
  • Each villa offers various elevated amenities such as 65-inch smart TVs, Bluetooth-equipped sound systems, on-site laundry facilities, pre-stocked refrigerators, coffee stations, and more.
  • Guests who book have exclusive access to the Grand Villa Lounge, where they are welcomed to an exclusive check-in area with access to special amenities, along with refreshments and small bites, creating a relaxed atmosphere upon arrival.
  • A dedicated Villa Team, including a Villa Host who manages pre-arrival arrangements, check-ins and concierge requests, tailors each stay to guests’ needs, ensuring a seamless, personalized experience.

 

Get Away for Summer Break at The Cape, Cabo San Lucas

The Cape, a Thompson Hotel in Cabo San Lucas, supporting the hotel as it celebrates a milestone, 10-year anniversary in 2025.
Marking the Thompson brand’s debut in Mexico when it opened in 2015, The Cape has since evolved into one of the most sought-after luxury stays in Los Cabos, ideally perched on the edge of Playa Monumentos with views of the famed El Arco from many of the property’s 159 guest rooms and suites.
In addition to the 10-year anniversary, 2025 also marks the 5th annual iteration of The Cape’s “Switching Gears” event, slated to return this July. Featuring several days of activities designed to get guests out of their comfort zone and explore the adventures of the Baja Peninsula, the program is led by outstanding-in-their-field individuals, such as professional surfers and cyclists, renowned musicians, acclaimed chefs, and more. Those that can’t make it to the July event can get the “Switching Gears” experience year-round with a dedicated guest package.

Unveiled in 2024, the hotel’s newest bar experience, Sunken Bar, is nestled in the center of the open-air lobby with stunning panoramic ocean views and a thoughtful cocktail program that combines timeless classics and inventive original creations. Sunken Bar’s food menu is curated by Chef Enrique Olvera – the internationally acclaimed visionary behind The Cape’s signature restaurant, Manta.

With a dedicated wellness focus, The Cape offers a full-service spa, Currents, with hot/cold plunge pools and oceanside treatment cabanas; weekly fitness classes; and distinctive wellness experiences such as sunset power rides, full moon yoga, sound healing sessions, and more.

 

Escape to Paradise at Four Seasons Los Cabos at Costa Palmas

Los Cabos has become one of the fastest growing luxury destinations of the West, with private jet arrivals increasing by 20% just over the ​past year, yacht travel increasing by $50 billion since 2023, and highly curated resort experiences launching just in time for peak season.

Known as one of the most serene properties in the area, Four Seasons Resort & Residences Los Cabos at Costa Palmas is leading this new wave of luxurious Cabo travel with elevated and one-of-a-kind experiences inspired by iconic French and Italian Riviera travels (hello, White Lotus):
  • Located directly on two-and-a-half miles of sparkling, swimmable beach on the East Cape of Baja, the resort is home to the only Four Seasons private marina in the world.
  • The resort boasts thirteen different dining and drinking experiences including hotspot Delphine Day Club by Michelin-Starred Chef Ludo Lefebvre, world-renowned Mediterranean restaurant, estiatorio Milos, Mozza Baja by James Beard Foundation Award winner, author, and restauranteur Nancy Silverton, and the smallest restaurant in Los Cabos Zest, which has just one table and offers an unforgettable nine-course chefs tasting menu.
  • As the resort’s newest service, Southern California travels can enjoy preferred pricing via luxury semi-private jet service, Aero. The partnership allows for seamless travel between private terminals at Van Nuys Airport (VNY) and Los Cabos International Airport (SJD) without wait times or large crowds.
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Fogo de Chão Offers Free Dining For a Year via Golden Coaster Sweepstakes

Fogo de Chão Offers Free Dining For a Year via Golden Coaster Sweepstakes

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Free Fogo for a year sounds too good to be true, but now it’s a real thing and you have a chance to make it yours!

Fogo de Chão, the 45-year-old internationally renowned restaurant from Brazil known for its elevated churrasco dining experience, introduces its first-ever loyalty program, Fogo Rewards. Beyond the conventional collection-of-points model, Fogo Rewards elevates the dining journey with personalized benefits that begin immediately after enrollment. Members can choose from a wide selection of rewards including complimentary chilled seafood appetizers, indulgent cut upgrades, and exclusive offers like $1 Caipirinhas every Tuesday.

All photos credit of Fogo de Chão.

To celebrate the national launch of Fogo Rewards, the brand also announced its first-ever Golden Coaster Sweepstakes.* Starting today through May 30, all Fogo Rewards members, including existing members and new guests who enroll online, will be entered into the sweepstakes that will grant five lucky guests free dining for an entire year.

Fogo’s signature red and green dining coasters, traditionally used by guests to customize the pace of tableside service, have been transformed into a golden symbol of status and ultimate conversation starter.

Winners will receive a sleek gold-plated dining coaster presented in an intricately designed bespoke box, accompanied by a premium metal gift card granting access to Fogo’s signature fire-roasted proteins with an expertly seasoned, salty bark; Bar Fogo offerings, featuring all-day happy hour with handcrafted cocktails; and the fresh, nutrient-dense seasonal Market Table.

“The heart of Brazilian hospitality is about creating moments of genuine delight and generosity, which is exactly what we’ve designed Fogo Rewards to deliver,” said Barry McGowan, Chief Executive Officer at Fogo de Chão. “Unlike traditional programs that make guests wait to accumulate points, we wanted to create something that feels as generous and immediate as our tableside service. From your very first visit, you’ll receive benefits that enhance your Fogo experience, and for five fortunate members, our Golden Coaster will become the ultimate symbol of personalization that places our guests at the center of their dining journey.”

The Fogo Rewards loyalty program was developed in partnership with GALE. For detailed reward and redemption terms and conditions, review here.

*NO PURCHASE NECESSARY. Must be legal U.S. resident, 18 or older. Subject to official rules at https://swpp.me/r/fogorewards.

About Fogo de Chão

Fogo de Chão (fogo-dee-shown) is an internationally renowned restaurant from Brazil that elevates the culinary art of churrasco – the art of roasting high-quality cuts of meat over an open flame – into a cultural dining experience. Fogo is famed for its prix fixe Full Churrasco Experience that offers a continuous selection of premium cuts butchered daily by gaucho chefs, simply seasoned and grilled to create a craveable salty bark, then carved tableside. The naturally gluten-free Market Table offers a selection of seasonal salads, charcuterie, exotic fruit, superfoods and more. From celebratory to everyday occasions, Fogo provides selections for every daypart, including All-Day Happy Hour at Bar Fogo, Weekday Lunch, Dinner, and Weekend Brazilian Brunch. Guests can enhance their experience with offerings ranging from a shareable Wagyu New York Strip, South American wines, and more. For locations and to book a reservation to experience the fire of Fogo, visit fogo.com. To view the “Fogo is Fire” brand campaign, visit www.youtube.com/fogorestaurants.

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Alexsyn Supplements: A New Way to Maintain a Healthier You in 2025

Alexsyn Supplements: A New Way to Maintain a Healthier You in 2025

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Sometimes new year’s resolutions go way off track, and that’s okay. We can always correct course whenever we choose to, but Alexsyn Supplements are here to make things much easier with a motivating lineup targeting various aspects of life that could use improvement. Whether or not you’re keeping your healthier you going strong or not, we’re strong advocates for Alexsyn and adding it to your own routine after giving the brand a go!

Alexsyn’s lineup consists of supplements that target Mind & Body health, Vision & Cognitive health, Sleep, and GI Health. In addition, bundles are available for more targeted wellness initiatives that pair and match the offerings for the best results – whether it be fighting against oxidative stress or getting your best sleep.

All photos courtesy of Alexsyn Supplements.

If you’ve fallen off the wagon, now is the next best time to begin looking at your health by eating right and taking the right kind of supplements. Founded by Dr. Edward Simpson, Alexsyn manages to cover the core areas where many have issues, from digestion and focus, to sleep and calmness. We experienced noticeably improved sleep, mental clarity, and stress management during our run with the products. While we did not take all supplements on a daily basis (except for the Sleep gummies), we did take them on an as needed basis. For example, during stressful mornings with brain fog or difficulty concentrating, we tapped into F*OX>VCS™, or Vision & Cognitive Support.

A Full Night’s Sleep

Just in time for the upcoming time change this weekend and World Sleep Day (March 14), we’ve found a new pairing for sleepy time tea!

One 5 mg gummy within 30 minutes of bedtime supplied enough melatonin and vitamin B6 to guarantee sweet dreams in mere minutes. While instructions do permit and suggest slowly working up to 3 gummies if needed, it is completely up to you and how strong you like your dose of sleep. We did not test 3, but did move up to 2 gummies a couple of nights. While 1 did the job just right, 2 gummies felt like more than enough and provided an even heavier sleep, though with a little difficulty to overcome some grogginess and get out of bed the next morning.

Alexsyn’s Livello® Sleep supplements are a great nighttime solution that doesn’t come with negative or detrimental side effects, and we were thoroughly impressed, while looking forward to bed time every night due to just how consistent and well these gummies performed. This was a nighttime routine to fall in love with. The only downside we found was that their flavor was enough to put us in a snacking mood!

Each of these supplements are third party tested, and each serve a purpose that so many as individuals have challenges in. Be it sleep, brain fog, eye strain, muscle soreness and recovery, or just a general “blah” feeling, Alexsyn has a solution for you. We’ll be giving Amend GI and F*OX™ (Fight Oxidative Stress) a more focused try over the coming weeks.

Alexsyn is available on Amazon and Walmart, or directly on their website.

About Dr. Edwin Simpson

They say doctors make the worst patients…

Faithful to the adage, Dr. Edwin Simpson, is one such.

Of course, as the saying suggests, there often exists among professionals a somewhat friendly rivalry.  Couple that notion with the “look behind the curtain” only experienced by those in medicine.  Now, take this potent mix of boldness and skepticism on Dr. Simpson’s part, (plus a nagging sense that the cure is still too often worse than the disease) and you’ll understand how Alexsyn came to be.

By taking his own advice (in a follow-your-heart kind of way), Dr. Simpson recently moved to his home state of Arkansas to set up shop.  It so happened on a particularly fine summer morning, in the sleepy town of Ida, that Alexsyn opened its doors.

 

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Celebrate Valentine’s Day with these Special Offers and Opportunities

Celebrate Valentine’s Day with these Special Offers and Opportunities

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The holiday that’s all about love is near, and we could all use more love in our lives. If you’re looking forward to getting out of the house and enjoying the flurry of themed celebrations, we’ve got a well-rounded rundown of what you can look forward to.

The NOW Massage

Looking to celebrate Valentine’s Day in LA? The NOW Massage is the perfect place to unwind — whether you’re looking to treat your special someone or indulge in some self-care.

Offering high-quality, customizable massages at an affordable price, The NOW has a variety of massages and enhancements that have a plethora of benefits. With locations in Silver Lake, Woodland Hills, Santa Monica, Studio City, West Hollywood, and more your Valentine’s Day dreams can become a reality. They also offer digital gift cards if you need a last-minute gift!

Proper Hotels

Looking for the ultimate spot to celebrate Valentine’s Day? Whether you’re after a cozy lounge, a rooftop with a view, or an elegant multi-course dinner, Proper Hotels’ Santa Monica and Downtown LA locations are setting the scene for an unforgettable night.

Santa Monica:

  • Palma Lounge (4:00 PM – 10:30 PM): An intimate hideaway offering indulgent Valentine’s specials like Black Truffle Cacio e Pepe and fresh oysters, with live entertainment to set the mood.

  • Calabra Rooftop (5:00 PM – 10:30 PM): Experience a luxurious three-course tasting menu while taking in the stunning views atop the Santa Monica Proper Hotel. This intimate experience is designed to ignite all the senses. $110 per person.

Downtown LA:

  • Dahlia (11:00 AM – 4:00 PM): Enjoy a romantic escape in Dahlia’s intimate lounge with freshly brewed teas, bubbly, and decadent pastries for $70 per person. The perfect way to spend a leisurely afternoon.

  • Caldo Verde (5:00 PM – 11:00 PM): This elegant dining experience features a four-course menu, including Ricotta Gnocchi & Lobster and Braised Beef Short Rib, all for $120. Embrace the romance of this luxe spot for a Valentine’s to remember.

  • Cara Cara (5:00 PM – 10:00 PM): Head to the rooftop for panoramic views of the city while indulging in a three-course dinner, including fresh, seasonal dishes. $120 per person.

Whether you’re in Downtown LA or Santa Monica, Proper Hotels offer stunning settings, special menus, and great ambiance for Valentine’s Day.

Caldo Verde

Located on the ground floor of the striking, Kelly Wearstler-designed Downtown LA Proper Hotel, Valentine’s Day at Caldo Verde offers a romantic respite amidst the whirring bustle of Downtown Los Angeles. Partake in a special menu from James Beard Award-winner Suzanne Goin and executive chef Tiffany dela Pena, starting with a Citrus and Burrata Salad with pistachios, fresno chilis, and avocado, and a Lobster Ricotta Gnocchi with stinging nettles and harissa breadcrumbs.

Photo Credit: Caldo Verde

Choose between Salmon with a red beet purée and green garlic toum or Braised Beef Short Ribs, and complete the meal with an ultra-luxurious Chocolate Basque Cheesecake by pastry chef Irene Widjaya, adorned with candied kumquats, caramel pretzel crunch, and espresso bourbon ice cream.

Cara Cara Rooftop

For all you romantics out there, Valentine’s day at Cara Cara Rooftop offers endless skyline views from its expansive, Kelly Wearstler-designed outdoor space and lushly landscaped (and heated!) lower lounge.

Photo Credit: Cara Cara

Cozy up to your loved one in one of the many warm seating arrangements or sit by a fire pit and partake in an innovative seasonal cocktail or a wine curated by James Beard Award-winning Caroline Styne. With an all-day menu from James Beard Award-winner Suzanne Goin and Executive Chef Tiffany dela Pena, think Potato Focaccia with braised leeks, fontina, and kaluga caviar, Grilled Branzino with arroz caldo and green garlic butter, Braised Wagyu Beef Cheeks with riojana and parsley-mustard salsa, and homemade Lemon Bars with white chocolate ginger crémeux and raspberry pearls.

San Laurel by José Andrés Group

Perched on the 10th floor lobby of the sleek Conrad Los Angeles with breathtaking views of Walt Disney Concert Hall, San Laurel is celebrating Valentine’s day with a special shareable tasting menu by executive chef Jeffry Chen, showcasing the restaurant’s California Cuisine through José Andrés’ signature Spanish lens. Highlights of the menu include iterations of San Laurel favorites such as a “Snowball” – a delicate, single-bite frozen cocktail on ice, Jamón Ibérico de Bellota, and Caviar.

Starters include a smoked Hawaiian Kanpachi with kumquats, black lime, and citrus gel, followed by Scallops with idiazabal cheese foam and a Flat Iron Wagyu with oyster mushrooms, black garlic, and veal jus. For dessert (and a romantic finish), the restaurant is serving a strawberry rhubarb Eton Mess finished with hibiscus and mint.

Zaytina Culver City

This Valentine’s Day, be one of the first couples to experience José Andrés first west coast location of Zaytinya, recently opened at The Shay. Zaytinya, which originated in Washington, DC, in 2002, blends JAG’s celebrated hospitality and excellence with Los Angeles’ creative spirit and California’s abundance of produce and hyperlocal ingredients.

Photo Credit: Katrina Frederick

Guests experiencing Zaytinya for the first time will be greeted with the restaurant’s signature breezy, romantic ambiance, evoking the Mediterranean with a dining room awash with navy blue hues, birch wood chairs, mismatched hanging lamps, and potted olive trees, and a special Valentine’s day menu to match.

Butterfly

Celebrate your special someone at Butterfly by José Andrés Group, Culver City’s newest rooftop restaurant and bar, located atop The Shay and offering panoramic views of Los Angeles. Elevated by the rooftop’s embrace, Butterfly’s rosy, lush atmosphere intertwines the vibrant spirit of Mexican mythologies with familiar flavors.

Photo Credit: Katrina Frederick

Couples experiencing Butterfly for the first time can expect a menu rooted in tacos and ceviches that feel both timeless and freshly reimagined – think Ceviche Citricos, bass in a pineapple-habanero marinade, Hongos en Molito tacos with poblanos, Mexican crema, onions and cilantro, and a cocktail list that leans into additive-free, pollinator-friendly agave spirits imbued with California fruits. To capture the full experience of Butterfly, be sure to pair your meal with José Andrés beloved Salt Air Margarita.

One-Night-Only, Prix-Fixe Menu at La Dolce Vita

Snag one of the one-night-only, prix-fixe reservations at La Dolce Vita, the legendary old Hollywood hangout  that has been one of  Beverly Hills’ hottest reservations since it reopened under new owners Marc Rose and Med Abrous of Call Mom Hospitality in spring 2023.

Photo Credit: Shelby Moore

Nowhere does romance (or ambience!) quite like this intimate restaurant, which originally opened in 1966 with Frank Sinatra and George Raft as investors. Tuck into a curated menu that pays homage to classic Italian-American favorites while snuggled into the sexy, maximalist, all-booth dining room or handsome bar area, enveloped by a chic cheetah print carpet and plush emerald walls. Catch all the details below:

Date: Friday, February 14th

Offering: For Valentine’s Day only, the restaurant will be serving a 4-course prix-fixe menu with an optional wine pairing addition by wine director, Gabriel Perez. Menu choice highlights include these dishes exclusive to Valentine’s Day: Wagyu Beef Tartare, Spicy Lobster Ravioli, Pork Saltimbocca, and a decadent Cannoli Cream Gelato to finish. A full menu can be found here.

Price: $195 per person

Address: 9785 S. Santa Monica Blvd in Beverly Hills

Reservations can be made here.

Beverly Bar

Local-loved Beverly Bar recently launched some fun daily specials for those who need an excuse to dine out — making this the ultimate Valentine’s Day opportunity for those who prefer to spend time together before, during, or after the crowds drawn out for the holiday.
On Sunday, look for $35 for a pasta entree + a glass of cabernet or sauvignon blanc. Choose from spicy rigatoni, creamy truffle fettuccini, chicken or eggplant parm with marinara pasta. Plus any/all bottles of wine 50%. Available all day.

Credit: Beverly Bar

Monday means $12 martinis, 8 different varieties from espresso to lychee to dirty. Available all day.
Tuesday includes $12-14 tequila cocktails, $14 chips and guac or queso, and $19 Taco trio plates, available with shrimp, salmon, steak, or chicken, loaded with fajita veggies, guacamole, jalapeño crema, and fresh herbs. Available all day.
And every day, Happy Hour takes place from 2-6pm, including $9 house wines, $7 beers, $12-14 classic cocktails, and shareable snacks like avo-hummus, shishito peppers, and truffle fries. Enjoy a cocktail and app before a dinner reservation, or after, to share their to-die-for butter cake and an espresso martini if lovers want to keep the night going.

Cesare Ristorante

Cesare Ristorante, the cozy Italian spot in Beverly Grove owned by the same family as Madeo, is offering a 4-course pre-fixe menu for $90 for V-day, including mouth watering Italian dishes such as Branzino, Calamari, and OssoBuco, and decadent pastas that lovers can eat lady-and-the-tramp style. The vino list is extensive, capable of wining and dining ant date.

Cutwater’s Tasting Room

Cutwater’s Tasting Room and Kitchen is turning on the charm by dedicating the month of February to love with Valentine’s Day-inspired cocktails! Whether you’re celebrating with your significant other, making plans with your Galentine, or simply looking for an excuse to sip something delicious, Cutwater’s Tasting Room is the place to be this season.

The Cutwater & Chocolate Pairing Tour Experience:

This $20 guided tasting pairs Cutwater spirits with decadent chocolates in a thoughtfully curated sensory experience by Cutwater’s Head of Innovation, Gwen Conley.

  • Dates: Fridays through Sundays from February 1–28

  • Available Hourly: 12pm-7pm Friday and Saturday and 12pm-4pm on Sundays

  • Cost: $20 – purchase here

Your 50-minute journey includes:

  • A specialty flight featuring: Strawberry White Russian, Tiki Rum Mai Tai, and Tiki Gold Rum

  • Perfectly paired chocolates: Milk Chocolate Hearts, Dark Chocolate Espresso Beans, and White Chocolate Truffles

  • Complimentary Take-Home Gift

Photo Credit: Cutwater

The Cutwater Cocktails & Charcuterie Event:

You and your +1 will learn from our world-class bartenders how to make the “Coming Up Roses” cocktail, as well as piecing together a beautiful charcuterie board. Each ticket includes two cocktails, one Cutwater branded Charcuterie board with cheese, meat and accoutrements, two hour guided instruction, and a discount on spirit and bar merchandise to bring the experience to your next home gathering.

  • Date: Thursday, 2/13

  • Time: 5:30pm-7:30pm

  • Tickets: $125 per couple – purchase here

Last, but not least, Cutwater will have a Valentine’s Specialty Cocktail Menu at The Tasting Room from Thursday, 2/6- Sunday, 2/16 where you can treat yourself to a specialty “That 50’s Flight” featuring the Dark Cherry Cola, Malt Shop, and Opah Float cocktails! Reservations can be made here.

SUGARED + BRONZED

There’s nothing sweeter than a little pampering, and now there’s a new location for your valentine’s hair removal and tanning needs. SUGARED + BRONZED– the go-to destination across the nation for hair removal and sunless tanning- is officially opening its new LA storefront in the Culver City neighborhood on Monday, February 10th! This is the brand’s 11th LA location​.

Located in the heart of Culver City, ​t​his state-of-the-art studio provides clients with a streamlined, natural approach to hair removal and tanning, while also making the experience feel luxurious with a beautiful, upbeat, and welcoming space. Through personalized services, which include sugaring (a gentle alternative to traditional waxing​) ​and natural-looking airbrush tan​s, SUGARED + BRONZED delivers smooth, flawless, and glow-enhancing results that make clients feel their best. Further, to ensure that every client gets the best-in-class results, all Sugaristas and Sprayers are rigorously trained in-house. 

The new storefront is located at 6150 Washington Blvd. and will be open 7 days a week with varying hours by day. See the full list of locations here.

Valentine’s Day Celebration with Pinstripes

Pinstripes at Westfield Topanga is excited to share their upcoming Galentine’s Day celebration on February 13th from 7pm-9pm PT. Round up your gals and treat yourselves to a luxurious night at the Pinstripes Galentine’s event!

Get ready to wine and dine with an exclusive wine tasting and pairing experience perfectly paired with a delectable charcuterie arrangement. Indulge in their glamorous buffet, chocolate fountain, and plenty of red and white wine to keep the night flowing. Reservations can be made here.

Where: Westfield Topanga
6600 CA-27 #9038, Canoga Park, CA 91303

Minor Figures x Heavy Water Coffee Shop

Celebrate your love for coffee with Minor Figures and Heavy Water Coffee Shop in Los Angeles as they gear up for their XOXOAT Freedays offer. This Friday, the first 50 customers to order Heavy Water’s limited-time Iced Strawberry Oat Matcha will receive it for FREE!

This indulgent beverage features Minor Figures Organic Barista Oat Milk and is crafted with a rich combination of sweet and tart strawberry flavors and smooth, vibrant matcha notes. Additional participating shops nationwide include:

 

Andaz West Hollywood

This one’s a bonus! While it isn’t a Valentine’s Day event, it does take place a few days before for the Super Bowl. The Super Bowl will be a chance for Eagles and Chiefs fans to rally around their favorite team – and those looking to enjoy their favorite Super Bowl snacks can hop over to Riot House Restaurant, located at lobby level of Andaz West Hollywood!

Riot House Restaurant will be serving a special collection of Super Bowl classics, including Chorizo Queso Dip, served with fresh tortilla chips; Nachos loaded with cheese sauce, pico de gallo, lime crema, and jalapenos; as well as the classic Superbowl Wings – flavored with Adobo and Fried Garlic.

Special drinks include the Kandsas City Tequila Sunrise – a refreshing cocktail for fans of the Chiefs – a Philly Gridiron Mule for fans of the Eagles – and Beer priced at $6 for those just looking to enjoy the game.

These Super Bowl specials will be available Sunday, February 9, at Andaz West Hollywood, the iconic rock-n-roll hotel where legends like Led Zeppelin, The Doors, and The Rolling Stones once called home.

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LA Fire Relief Initiatives You Can Help Support

LA Fire Relief Initiatives You Can Help Support

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Cowritten by Anthony C. Stafford

2025 started off with the unimaginable, as parts of the greater Los Angeles area fell victim to a firestorm. This perfect storm of raging, hurricane-force winds, blinding smoke, quick-moving flames, and sizzling walls of embers brought large-scale destruction to the Pacific Palisades and Altadena. However, other areas including Ventura County, San Fernando and Santa Clarita Valleys, and even as far south as San Diego, have suffered from continued fire weather in the following days. In what has been an overwhelmingly dry rainy season, Southern California has gone approximately 300 days without rain — until this past weekend. Now, the city sees its neighbors, families, and friends all across the state come together to heal, rebuild, and show their support for those affected by the fires.

For the firefighters and law enforcement who gave their all, the region has shown eternal gratitude. And for the victims whose lives are forever changed, immense empathy and encouragement will pour for months to come, because we are all in this effort together. Below are community care initiatives put together in order to help those impacted by the recent fires.

 

The Goodwell Company

Sustainable hat brand, The Goodwell Company launched a 90-day campaign with a strong commitment that shows their dedication to the city. Through April 15, 2025, The Goodwell Company is donating 100% of proceeds from sales to the Los Angeles Fire Department Foundation, which helps secure vital equipment and funds critical programs to ensure LAFD can continue to save lives.

The GoodWell Company is a Los Angeles-based sustainable hat brand dedicated to producing eco-friendly, stylish products while supporting meaningful causes.

Staying true to their mission “to create sustainable, high-quality products that not only look good but also do good for the planet and our community,” Co-Founder Sam Braig sets an example of what community care looks like when we all come together. “We believe in giving back to the community that inspires us and using business as a force for good,” The Goodwell Company states. Shop their sustainable hat collection at their website.

 

All photos courtesy of The Goodwell Company.

All photos courtesy of Malibu Beach Inn.

Malibu Beach Inn

Malibu Beach Inn is committed to providing refuge, rebuilding efforts, and ongoing support after the devastating fire and their own close calls twice in the last few months.

Having reopened on January 24, the hotel came forward with a series of impactful initiatives in place. These include discounted rates for short or long-term stays, extensive cleaning & remediation protocols to ensure guest safety, and mental health support in collaboration with CURE:

  • Malibu Beach Inn will be offering discounted room rates for short or long-term stays to those displaced or evacuated, starting at 35% off. Simply call the hotel directly at 310-651-7777 or 1-800-4-MALIBU, and the team will work with guests to provide a place of safety and comfort during this unparalleled time. To support the LA dining community, Carbon Beach Club will offer a 20% discount on food to anyone affected by the wildfires in this community and looking to support the hotel’s recovery.

 

  • All guests of Malibu Beach Inn are afforded membership-level access to CURE Wellness Center’s fitness and spa facilities, in additional to mental health and telehealth resources. Full membership access includes use of fitness and wellness areas including sauna, cold plunge and other wellness experiences to provide comfort and recluse.

 

  • Malibu Beach Inn has implemented several precautionary measures to ensure the safety of its guests. These include discarding all on-site food and bringing in fresh supplies, using advanced equipment such as the HEPA-AIRE H2KM Negative Air Machine to remove microscopic ash and fire particles from the air, employing Hydroxyl Generators to eliminate airborne pollutants, and professionally cleaning all 3,600 pieces of linen. Additionally, the property has installed Levoit Air Purifiers in each of the 47 guest rooms to provide further peace of mind.

 

  • In response to the devastating wildfires affecting Los Angeles County, Mani Brothers Real Estate Group has announced a $50,000 donation to the Los Angeles County Fire Department. The funds will support the Fire Department’s Emergency Operations, providing critical resources to manage and respond to ongoing wildfire threats.

 

  • Guests can support LA Restaurant Week at Carbon Beach Club with a specially curated Dine LA lunch and dinner menu, available from January 24 to February 7. Reservations can be made via Open Table

    Blu Jam Café

    Even some of our favorite restuarants are taking part and doing what they can to support our community. This February, Blu Jam Café, one of Los Angeles’ most popular spots for breakfast and brunch, is sharing the love—not just for Valentine’s Day, but all month long — a testament to their love of the city and vice versa. During February, Blu Jam Café’s signature Crunchy French Toast is getting a festive twist, served in a heart shape and topped with whipped cream cheese, strawberry jam, fresh berries, and their signature vanilla sauce. 

    For every Heart-Shaped Crunchy French Toast sold, $2 will be donated to the California Wildfire Relief Fund, making it a delicious way to indulge while giving back.

    This limited-time special will be available at all six Blu Jam Café locations throughout February.

     

    Photo courtesy of Blu Jam Café.

    La Maison Valmont Skincare

    Luxury skincare innovators, Valmont Skincare understands the need to support LA, which is why they announced today, January 28, their pledge to support local artists affected by the LA fire devastation. Art and creativity is one of the core values of Valmont Group.

    Photos courtesy of La Maison Valmont Skincare.

    Like all La Maison Valmont boutiques worldwide, the space provides an immersive experience exhibiting the intersection of art and beauty, offering guests luxurious skincare treatments as well as the opportunity to discover the works of established and emerging artists local to the area. Therefore, the Guillon Family, owners of Valmont, have pledged $110,000 through the LA Maison Valmont Beverly Hills boutique (opened in July 2024) to support 11 local artists in hopes the donation will help artists rebuild, create, and thrive once again.

    Sonäge Skincare

    Sonäge Skincare whose mission advocates for “a holistic lifestyle, changing the way we treat our bodies to feel good for our age,” will be distributing 500 personal care packages to those affected by the LA fires. The bags include a face cleanser, SPF, and Vitamin C Serum. Victims who have been directly affected by the recent fires can fill out Sonäge’s Google form and pick up from their store at 3213 Pico Blvd, Santa Monica. 

    Photo courtesy of Sonäge Skincare.

    Cannabis Companies Chip In

    Embarc Dispensary

    Embarc dispensary, with rest of the cannabis industry, is jumping in to help. Embarc has launched a GoFundMe, bringing the industry together to support fire relief. Their own donation kicked things off with $16,000 from Embarc Dispensary. In addition, on January 21 Embarc began collecting goods at all of its 16 stores statewide. This allows its customers an opportunity to contribute from all over the state. Use Embarc’s dispensary locator to find your closest location.

    Gelato Water

    Based in San Diego, Gelato Water immediately sprung into action as the news of the fires made its way to the local tv stations. Gelato Water co-founder and CEO George Sadler, saw the news and knew he couldn’t sit idly by. So far, Gelato Water has donated over 100,000 cans of their spring water to fire relief efforts that include donations to The Dream Center, Pasadena Civic Center, and going directly to first responders stationed outside the fires to give them water as they rest from fire fighting. Gelato Water is the sister company of Gelato Canna Co., one of CA’s fastest growing cannabis companies.

    The Artist Tree

    The LA-based dispensary and consumption lounge has always put community first. Over the weekend The Artist Tree set up donation boxes at their LA locations where customers could drop off essential items for those affected by the fires. All items will be donated to Anderson Munger YMCA in Koreatown. The Artist Tree is currently planning additional fire relief efforts and will be ready to announce them in the coming weeks. 

    Dr. Greenthumb’s, West LA

    The doctor is in. B Real, aka Dr. Greenthumb, of legendary hip hop group Cypress Hill, is hosting a donation drive at the West LA location of his namesake dispensary, Dr. Greenthumb’s. All items will be donated to various shelters throughout B Real’s LA hometown. Collected items included feminine care products, baby wipes, clothes, blankets and more. 

    Emerald Village

    Victims of recent fires in Southern California who have lost cannabis-related accessories and devices are now receiving a helping hand, thanks to Emerald Village West Hollywood, Los Angeles NORML and the Cannabis Chamber of Commerce. On Thursday, January 23, 2025, Los Angeles NORML and the Cannabis Chamber began collecting new, unused devices and accessories at their January Mixer at Baja Cantina, 311 Washington Boulevard, Marina Del Rey, from 5 to 9 PM.

    On Saturday, January 25, Emerald Village activated six distribution sites for victims of recent fires in Southern California to collect accessories and devices that may have been left behind during recent evacuations. Residents evacuated from the Palisades, Eaton, Sunset and other fires are welcome to visit any of six distribution sites to choose from among donated devices and accessories, ranging from rolling trays and papers, batteries, pipes, devices and more. Distribution sites include:
    • The Artist Tree West Hollywood: 8625 Santa Monica Boulevard
    • Calma West Hollywood: 1155 N La Brea
    • MedMen West Hollywood: 8208 Santa Monica Boulevard
    • PleasureMed: 7715 Santa Monica Boulevard
    • Urbn Leaf West Hollywood: 8477 Sunset Boulevard
    • The Woods WeHo: 8271 Santa Monica Boulevard
    “The Artist Tree is so grateful to join forces with our fellow West Hollywood cannabis businesses to help our friends and neighbors who have been impacted by the wildfires,” said Lauren Fontein, Co-founder and Chief Compliance Officer of The Artist Tree. “While we’ve been active in collecting essential supplies and monetary donations for wildfire victims, we felt this cannabis device donation campaign was a unique way we could serve our community and help fire victims replace everyday items.”
    In addition, The Artist Tree and The Woods WeHo are extending special programs to medical patient evacuees: Through February 28, 2025, medical patient evacuees will receive free entry to the cannabis consumption lounges at The Artist Tree and The Woods, and qualified medical patients with Medical ID are will receive West Hollywood resident patient discounts.

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