Get A Kick Out Of This: Novella Redefines Unique Sneakers

Get A Kick Out Of This: Novella Redefines Unique Sneakers

We all aim to express ourselves with a bit of flair or individuality that you just won’t find anywhere else. Unfortunately, it’s not so easy, and far too common that we come across someone out there who manages to steal our style. Now, all that changes with Novella, the unisex sneaker brand threading a meaningful story into every limited-run design they introduce. (Lucky you, if you saw them in our Summer roundup!)

“Every Sneaker Tells A Story”

Whether it’s for a seasonal refresh, or just in time for going back to school, Novella is reinventing what it means to be unique—from the insole to the outsole—quite literally! Always working with a different artisan or creative to inspire each drop, Novella’s sneaker designs are inspired by said creator to share their story. 

From comedians and barbers to poets and painters, these are the rarest designs you’ll see on the feet around you, and for good reason. Novella produces and sells exactly 2,020 pairs of each design, a callback to their founding year.

Furthermore, each pair of sneakers are individually numbered–1 through 2,020–with the number stitched onto the heel tab. Therefore, you won’t see anyone running the streets with the same number from the same Chapter (season) or Verse (colorway).

From the embossed handwriting of poet Rudy Francisco, to the fresh fade inspiration of barber, Sedric Salinas, each design is truly a work of art complete with outsoles that transition from herringbone tread into a unique fingerprint (the combined fingerprints of those involved in the design process). Each pair of Novella’s come with 2 pairs of laces for added customization — a pair that complements the art, and another to accentuate it.

Some recent creatives the brand has worked with include slam-poet Rudy Francisco, textile artist Katherine Entis, comedian Akaash Singh, and more! Check out some of the featured stories below, as you take in more of the juicy creative details:

  • The Love Poem is inspired by slam-poet Rudy Francisco and embodies his belief that every poem is an act of love. Love Poem’s design is an homage to Rudy’s medium, by intertwining textile metaphors and unique poetic elements.

  • Momotaro is inspired by textile artist Katherine Entis and is inspired by the deconstruction of her textile arts. Momotaro depicts the artist’s vibrant color palettes that became an integral component in her work through a culmination of her personal journey—which is encompassed by Momotaro’s show stopping, waved multicolor outsole.

  • Verse 2: The Lion is inspired by comedian Akaash Singh and pays homage to evening wear suited for a night out in NYC. The silky midnight blue jacquard upper showcases custom iconography including a mic cord that is weaved throughout moments of Akaash’s life story found in the print.

If that weren’t enough, craftsmanship is at the forefront with premium Italian leather, interior tongue labels that reveal the artisan’s name, tongues and  that borrow from their creativity and craft, and printed footbeds that hold personal meaning. Shop Novella’s wearable art and secure your one-of-a-kind number!

Elevate Your Rideshare Experience With Alto

Elevate Your Rideshare Experience With Alto

If there’s anything more inconvenient than scorching temperatures this year, it’s using rideshare apps and services that are unreliable, inconsistent, and expensive while keeping you waiting—one canceled ride after another—in the heat. If this is your headache of a reality this summer—or if you’ll be heading to LAX to get away from it all (or come back to it), there’s someone new who will make it all better: Alto. (Kudos if you saw Alto in our Summer essentials roundup!)

Alto Ridshare

Get Around, Better!

When it comes to all of the above and more, Alto has you covered with exclusive access at LAX! Their special status grants access to the ground level of the airport, so that you can jump into the backseat moments after you step off of the plane. So long to traversing the seemingly endless construction maze.

More cost-effective than calling an Uber Black or other types of luxe rideshare services, Alto offers a fleet of spacious, modern, and stylish SUVs across the greater Los Angeles area. This ensures a comfortable and enjoyable ride every time, while their drivers are professional and experienced, with your safety being their first priority. Alto operates with punctuality, hygiene, and seamless service at its core while revolutionizing the way we think about ride sharing.

Sit back, relax, and let their drivers take care of everything while you indulge in a comfortable, luxurious, and stress-free journey—complete with all of the environmental and mood-setting controls that come at a premium with other rideshare companies. Feel free to choose from an assortment of curated vibes with preselected beats, and tune the volume to your liking in Alto’s company-owned vehicles. From tunes to climate, Alto believes that you, the rider, should have the freedom to make your ride match your mood—even going so far as to have a “Do Not Disturb” toggle in-app! Whether it’s a bad day or a case of social anxiety, that means the driver won’t bother you unnecessarily. Ahh, silence.

It’s time to say goodbye to parking hassles, navigating unfamiliar routes, or dealing with the frustrations of LA traffic while enjoying a seamless door-to-door service that saves time and energy. Travel like the beloved LA celeb you dream to be!