8 Ways to Help Your Skin Age Well

8 Ways to Help Your Skin Age Well

Skincare has been all the rage in recent years, especially for the younger generation. Kids and teens are taking better care of their skin than ever before, and it definitely shows in the content and expertise that has emerged from millennials and gen z creators, as well as their products themselves. This means that in addition to the anti-aging methods and products already on the market, plenty of people are looking to treat aging before it even happens. This can be highly beneficial, as our skin actually begins to age as early as our 20’s.

With the rise of comprehensive sun protection and pre-aging skincare routines, there’s never been a better time to start caring for your skin so you age like fine wine! It’s never too early to get started. Here are eight tips to make sure your skin ages beautifully.

Moisturize

Yes, the proof is in the pudding. No matter how old you are and what your skin type is, you should still be moisturizing every day. In terms of anti-aging techniques, this holds true especially for those with dry and combination skin, as moisturizing can prevent wrinkles and protect the skin against damage.

Use an SPF

Many people will tell you that protecting your skin against the sun is one of the best ways to prevent rapid aging and skin damage, and those people would be right. Preventative, proactive maintenance tends to be more effective than reactive care. The sun can cause wrinkles and sun spots, and the sooner you start using an SPF, the more likely you’ll be to prevent those changes. Make sure you use a broad-spectrum SPF of 30 or higher for the very best protection.

Take Vitamins

Vitamins and minerals, in addition to a balanced diet, can grant your skin the elasticity and resilience it needs to age slowly and gracefully. Multivitamins and collagen supplements can often do the trick, in addition to amino acids, magnesium, iron and biotin, which you can supplement at your own discretion.

Stay Hydrated

You can never go wrong with drinking enough water every day, and staying hydrated is one of the best tips for skin health and longevity. It can help provide healthy skin resilience and protection, especially if you make it a habit.

Quit Smoking

While this one can be tough for people, smoking can have detrimental effects on the skin over time. Not only can smoking cause sagging, age spots and wrinkles, but it can also impact your overall health. While quitting can certainly be hard, it’s worth it to cut back or try to quit, both for your outer beauty and your internal health.

Use a Retinol

Retinol treatments are sometimes considered to be a magical fix for all sorts of skin concerns. Essentially, retinol helps skin cells regenerate themselves and heal properly from damage. In a sense, it’s a kind of exfoliator. This helps both skin clarity and helps to prevent aging, giving you the best of both worlds. Just make sure that you use your retinol at night and keep up with your sun protection routine, as retinol can make your skin more sensitive to sunlight.

Reduce Stress

Stress can cause the skin to age, just like other — arguably, more important — parts of the body. Too much stress can cause lines, wrinkles and other, more immediate problems like rashes, breakouts, acne scarring, bumps and other imperfections. Overall, if you’re looking to relax your skin, it can help to relax your life. While it isn’t always possible to zap all of your stress away, trying to reduce stress in little ways as much as possible can help reduce visible signs of aging.

Use a Chemical Exfoliator

We already talked about this a bit with the retinol, but that’s just the tip of the iceberg. Chemical exfoliators are far superior to their physical exfoliator counterparts. Not only are they gentler on the skin, but they also go deeper and help skin cell regeneration. Retinol, glycolic acid, AHA and BHA are all examples of chemical exfoliators.

Making Sure Your Skin Ages Well

Taking care of your skin has never been more popular, and for a good reason! The health of your face is a part of your overall health, and it’s never too late to start looking at longevity. Whether you’re opting for vitamins or a chemical exfoliator, you can take care of your skin and keep the wrinkles and creases away.

9 Foods That Are Great for Your Skin

9 Foods That Are Great for Your Skin

Skincare is all the rage right now, and whether you’re brand new to caring for your skin or you’ve had a routine for quite some time, there are so many ways to care for your skin, even beyond the products you use on your face. Namely, the food you eat and the fuel you put into your body can impact your skin’s health and appearance. While, of course, everyone is different and each person’s skin has unique needs, there are certain foods that can brighten, clear up and bring some bounce into your skin.

Self care is highly important, and taking care of your face and body is a part of the act of self care. If you’re thinking about which foods will be best for you to try out, it’s all a matter of your body and how your system reacts. It might take a bit of time to figure out the very best foods for you, especially if you have unique skin concerns and change up your routine frequently. But regardless of your skincare journey, these nine foods each have their own way to help you glow to the heavens. Here are just a few of the foods you can try out for better skin.

Water

Okay, technically this one isn’t a food, but it must be said. Making sure you drink enough water on a daily basis is one of the easiest and most effective ways to care for your skin through your diet. While drinking water alone won’t clear up acne or give you a dewy glow, the hydration can increase elasticity and moisture so you can heal faster and have more even skin.

Avocados

Avocados are a great source of healthy fats and vitamin E, which can be great for skin elasticity, moisture and clarity — not to mention the anti-aging properties. Many people put avocado and avocado oil directly in skincare products, but eating it can also lead to benefits.

Bell Peppers

Specifically, red and yellow bell peppers can be fantastic for skin elasticity and anti-aging, as well as combating dryness. They come with lots of beta carotene, which converts into vitamin A within the body. They’re also full of vitamin C, which can help your body process collagen.

Seafood

Seafood and fish are great sources of omega-3 fatty acids, which help with skin elasticity and healing. Not only can this offer hydration and anti-aging properties, but eating fish can even help protect against UV rays from the sun! Of course, you should always wear an SPF when going outside during the day, but a little extra protection can never hurt.

Green Tea

Green tea can help protect your skin from damage and aging. Similar to fish, the antioxidants in green tea can help protect against sun damage, and the catechin compounds can help with elasticity and clarity of the skin. Just make sure to avoid drinking it with milk, which can cause inflammation and lower the beneficial effects of the tea.

Leafy Greens

Leafy green vegetables like spinach, kale and other lettuces can be great sources of beta carotene, which can help repair damaged skin and protect skin by converting into vitamin A within the body. They’re also full of antioxidants and hydration.

Berries

Speaking of antioxidants, berries like blueberries, raspberries and strawberries can be great for protecting your skin and offering nutrients. Blueberries can be particularly beneficial for people with dry skin, sensitive skin and redness, as they’re vascular constrictors, which work to combat those symptoms.

Tomatoes

While some people like to use tomatoes and tomato extract directly on their faces, eating tomatoes can also give you amazing benefits for your skin. Specifically, they can help to control oiliness and provide anti-aging benefits.

Oranges

Oranges are high in vitamin C, which is exactly what you should be looking to add to your diet if you want to reduce wrinkles and aging — especially if you tend to have dry or combination skin. While recent skincare developments have seen an increase in direct-to-face vitamin C products like serums and face washes, getting vitamin C straight from the source is still one of the best ways to go. Other citrus fruits and juices can also be a great way to get your vitamin C in.

Foods to Feed Your Skin

Taking care of your skin is just as important as taking care of any other part of your being — and when it’s so intertwined with eating a healthy diet, why not take the plunge? While everybody has their own skin needs and sensitivities, you can find the very best foods for your face. Do you have a food you already love to keep your skin glowing?

 

Maharindee – Get the Glow

Maharindee – Get the Glow

 

Pure and Potent Skincare.

In the summer of 2019, while in Madison, Wisconsin, Shona Gupta went swimming in a lake. Right after her swim, Shona developed an angry red rash on her face and quickly went in search of something to put on her skin to help calm it down. There weren’t many store options to choose from, and Shona landed up with some topical CBD oil. Although she says the oil smelled bad, the efficacy of the CBD oil blew her away. Of Indian heritage, and with a lineage of fabulous skin, Shona started thinking.“Since my grandmother and my mother had great skin, I wanted to include their skincare regime into Western culture. I wanted to put Indian Beauty on the map and make a unique combination of Indian wisdom and CBD science.”

And thus, by the summer of 2020, Shona had launched a new beauty brand—Maharindee. In Hindi, “Maha” means great and Indira (which Shona abbreviated to Indee) means beauty. Indee also represents an independent spirit.

When I came across The Change Maker, I was skeptical as I have sensitive skin with a tendency to Rosacea flare ups. I was worried this product might aggravate my skin. The very opposite happened. The Change Maker, which is an oil (and oil is recommended for Rosacea, so I only use oil to moisturize) made my skin feel silky soft and calmed down the red. I love it! Both products are non-comedogenic, and good for all skin types, probably because they’re made with centuries-old Indian skincare ingredients including amla fruit, argan kernel, bergamot, lemon, ylang ylang, fennel, and lavender, as well as natural plant-based super stars such as vitamins B5, B3, E and C. And to top it off, Maharindee products contain 100mg of broad-spectrum CBD which brings its extraordinary antioxidant properties and anti-inflammatory response. FREE of toxins, sulfates, parabens, mineral oils, phthalates, soy, gluten, SLS/SLES, Formaldehyde, aluminum, fragrance, and artificial dyes, the CBD is non GMO, grown without pesticides, and farmed with organic practices in Minnesota.

Sounds good to me.

THE CHANGE MAKER

Super Serum $70

Each transformative drop nourishes skin with a powerful blend of pure CBD oil and vitabotanicals to calm, correct, brighten, and balance.

 

For a limited time you can get all 3 products for $165 and SoCal Magazine readers can get a further 20% off. Use the code SoCal20 when ordering.

Maharindee also gives back and believes that beauty, business, and doing good, are not mutually exclusive. That’s why they donate a percentage of every purchase to organizations that advocate for girls and women. Maharindee currently supports Room to Read’s “Girl’s Education Program,” an organization that helps adolescent girls around the world stay in school by promoting girl-friendly learning environments.

THE BELIEVER

Face Moisturizer $65

A super absorbant, anti-oxidant, rich blend of vitamins C, E, B5, B3 and pure CBD oil – magically plumps and hydrates, restoring a radiat youthful glow to the skin

Say Hello to Domain Makeovers: Introducing .Beauty, .Hair, .Skin, & .Makeup

Say Hello to Domain Makeovers: Introducing .Beauty, .Hair, .Skin, & .Makeup

Forget beauty makeovers — it’s 2021! What’s in now is the domain makeover. That’s right, the XYZ Registry, owner of leading new top-level domain (nTLD) .xyz , has announced the launch of new domain extensions specifically for the beauty industry: .Beauty; .Hair; .Skin; and .Makeup. These new domain names will become available to the general public on March 2, 2021. While trademark holders have had the opportunity to claim “first dibs,” a buying frenzy could be on the way!

.Beauty, .Hair, .Skin, and .Makeup are the first new TLDs made to serve the booming beauty industry. The global cosmetic products market was valued at $532 billion in 2017 and is expected to reach a market size of $805 billion by 2023. This explosive growth is thanks in large part to online connectivity and the rise of beauty influencers promoting makeup, hair care, and skincare products on social media, with beauty related content reaching over 169 billion views on YouTube in 2018. The best part is that beauty retailers aren’t the only businesses that can benefit from these new domains. There are 1.3 million hair stylists, barbers, and other hair care professionals in the United States alone, who can claim the appropriate domain and apply it.

This affordable and unrestricted lineup of new domains is open to anyone looking for a head-turning brand presence. With an expected MSRP of $15-20/year, a beauty brand can utilize .Beauty, .Hair, .Skin, and .Makeup to attract niche and mass markets with modern, industry-specific domain names. Independent beauty professionals and social media influencers can establish themselves as makeup and hair authorities with polished .Beauty, .Hair, .Skin, and .Makeup URLs.

Beauty fans can share cult-favorite products, makeup tutorials, and hair care tips and tricks on .Beauty, .Hair, .Skin, and .Makeup blogs and online publications. “We are excited to launch these beautiful domain extensions to help small businesses and entrepreneurs tap the global beauty market,” says XYZ CEO Daniel Negari. “These extensions will give millions of beauty brands and professionals the chance to get a modern, memorable, industry-specific domain name.”

Photo by Kvalifik on Unsplash

The launch phases and pricing of .Beauty, .Hair, .Skin, and .Makeup show the XYZ Registry’s commitment to making the new domain endings accessible to a wide audience while helping businesses protect their brands. Once .Beauty, .Hair, .Skin, and .Makeup officially launch into General Availability on March 2, 2021, most domains will be available for only $15-20/year MSRP (depending on the retailer). While businesses who have trademarks registered in the Trademark Clearinghouse got first access to .Beauty, .Hair, .Skin, and .Makeup for an additional application fee, the general public first gets the opportunity to register their most desired domain names during the “Early Access Period,” where application fees start high on the first day and decrease over time until the domains go into General Availability.

As if that weren’t enough, XYZ Registry is launching .Beauty, .Hair, .Skin, and .Makeup alongside .Quest , the domain that proves to your audience that you will lead them to the destination they’re seeking. Made for gurus, experts, and authorities in any field, .Quest follows the same launch phases with trademark holder availability already underway, and General Availability beginning in early March.

You can learn more information about trademark protection at Go.Beauty, in addition to claiming your desired domain before its swept away by someone else out there in the world. For questions, reach out to hello@go.beauty.

 

How to Start and Stick to a Skincare Routine That Works

How to Start and Stick to a Skincare Routine That Works

Skincare is often looked at like a luxurious, beautifying process that you can use to pamper yourself a bit, much like makeup or fashion. While it can be an extra self-care moment if you want it to be, it’s also a part of overall health and wellness that everyone can invest in. Your skin is the largest organ on your body, and taking care of it is a part of treating your body well, just like exercising and eating a healthy diet.

While it may seem like there’s a lot to learn when it comes to skincare, it’s actually pretty straightforward. Sure, plenty of people have facials once a month and indulge in nine-step Korean skincare routines every day, but that’s not necessary. Skincare is for everyone — men, women, old, young and everything in between.

Getting Started

Whether you’re a bar soap and go type of person or you’ve been using the same Neutrogena face wash for the past five years, you may be ready for an overhaul. It’s easy to find a skincare routine that works for you.

1. Learn Your Skin Type

Your skincare routine and the products that will work best for you depend on your skin type. You’ll fall into one of five categories: oily, dry, combination, sensitive or normal. You can determine your skin type by washing your face with a gentle cleanser, waiting for it to dry and noticing the moisture levels.

2. Go for the Three-Step Routine

For many people, a basic three-step routine is all you really need to start off. The three steps are cleanser, moisturizer and sunscreen. While the exact products you use will depend on your skincare needs and concerns, everyone needs to stay clean, lock in moisture and protect from sun damage.

3. Avoid Fragrances

While some people may not be sensitive to fragrances, they don’t do anything for your skin’s health. Ingredients like fragrant essential oils, perfumes and undisclosed fragrances are easy to spot on ingredient labels, and you should avoid them at all costs. Brands like CeraVe, Cetaphil, The Ordinary and Paula’s Choice tend to formulate without fragrance.

4. Always Moisturize

You need to moisturize, even if your skin is as oily as a slice of sizzling pizza. There’s a common misconception that those with oily skin shouldn’t apply moisturizer, but the reality is quite the opposite. Oily skin is dehydrated, which leads to excess oil production. While those with dry skin will need a heavier, more hydrating moisturizer, those with oily skin should use a gel or light cream that combats transepidermal water loss by locking moisture in.

5. Protect From the Sun

It’s vital to use sunscreen even if you rarely burn. You must protect against UVA and UVB rays to prevent premature aging and sun damage, which is not always visible to the naked eye. Using sunscreen on your face every morning can do a ton of good, with many professionals citing it as the most important step in any routine.

Sticking to It

Now you’ve got your routine, but how do you make sure you stay committed and don’t slip? While everybody has their moments and nobody can be perfect all the time, there are a few ways to make sure you stay on top of your skincare.

1. Make It a Self-Care Step

Nothing can make you commit to a routine quite like enjoying it. Make it a relaxing part of winding down at night and a joyful way to wake up in the morning.

2. Wash Your Face in the Shower

The jury is still out on this one. While some skincare enthusiasts caution against washing your face in the shower, plenty don’t see a problem with it so long as the water isn’t scalding. If it helps you stick to your routine by knowing that you’re nearly half-done by the time you step out of the shower, then go for it.

3. Leave Your Products Out

Having a consistent reminder can work wonders, especially if you tend to go on autopilot during those groggy mornings or as you wind down to sleep. Seeing all your products laid out makes it easy to reach for them.

4. Get a Micellar Water

Micellar water might just be the skincare world’s best and most treasured secret. It’s a cleansing water that you put on a cotton pad to get the dirt, oil, makeup and sebum off your face in the evening. People who employ the double cleanse system will often use it before washing their face with a gentle cleanser, but it can do so much more than that.

If you get super lazy at night or have a particularly late evening, you can quickly pass over your face with micellar water and moisturize before you hit the hay. Keep it by your bedside if you need to. It works for all skin types and helps keep your skin clear and healthy — no wash required.

5. Keep It Simple

It can be easy to go wild and try out all different serums and treatments, but having a cluttered vanity doesn’t always mean you have better skin — or that you’re more likely to take care of it. Keeping your routine short, sweet and simple is the best way to ensure you’ll stick with it time and time again. That three=step routine could work for years.

Caring for You

Skincare might seem intimidating at first, and while there’s so much to learn, you can find a simple routine that works for you and stick with it. You don’t need to be an expert to care for your skin. All you have to do is put in a little time and care, and soon, you’ll be glowing.

Author Byline:

Mia Barnes is a health and wellness writer interested in overall health, lifestyle and beauty. She is also the Editor-in-Chief at BodyMind.com where you can find more of her work.

Two Front Begins Operations in LA

Two Front Begins Operations in LA

Safer, Easier, and Better for You

If you’ve ever had braces, it’s likely that you remember the restrictions against eating certain foods, bracket troubles, and wires being a pain. You may even remember the task of clearing out food from between your braces after each meal. Well, gone are the days of lunchtime faux-pas — stressing about your schoolyard crush catching you with pizza stuck in your ortho gear. Say hello to Two Front — the revolutionary new service for custom, safe, in-home orthodontics, that doesn’t sacrifice the care you’d expect from seeing an in-office professional. Led by orthodontists who specialize in Next Gen Tech, Two Front crafts tailored clear aligners for the whole family. 

 The good thing? Kids today don’t have to know our struggles of yesteryear! Two Front is now operational in Los Angeles, and their services are perfect for kids in these recent trying times. As we all adjust to do pretty much everything from home, Two Front is a welcomed concept that brings the orthodontist to you! In what can be considered long overdue, Two Front sends the orthodontist to your home, where 3D-scans and X-rays are performed. (Who knew?!)

In addition to the convenience of in-home service, retainers, night guards, and aligners are delivered to your front door. It’s a complete 21st Century experience.

How does Two Front different from other DTC brands? Keeping cutting-edge tech, specially trained doctors and patient education at the forefront, Two Front’s system safely and efficiently moves your teeth while under constant advisement of real healthcare providers with 10+ years of schooling. While we know historically many ortho patients (and their parents) were led to believe that traditional metal braces are more effective, this is simply not the case. Clear aligners are not only capable of achieving results that traditional braces offer, aligners are actually safer, easier, better for you, and come at a fraction of the cost of traditional braces.

 

Plant-Powered Bodewell Is Here to Help You Bode Your Skin Problems Farewell

Plant-Powered Bodewell Is Here to Help You Bode Your Skin Problems Farewell

 

Skin. It’s something that comes in seemingly infinite shades, colors, types, and textures, while also subject to so much criticism, manipulation, and abuse. It’s also no surprise that the human body’s largest organ (of the integumentary system) falls victim to a wide spectrum of naturally occurring problems, like eczema, psoriasis, and acne. Thankfully, Bodewell is now around to help treat a few of those problem areas that some of us deal with from birth — or occasionally throughout life. No matter how severe, Bodewell is here to help ease the woes of eczema, psoriasis, and sensitive skin. (And this company couldn’t have a more sincere name.)

Bodewell is plant-based, so unlike topical steroids, you won’t bear the brunt of skin thinning side effects. As if that weren’t enough, Bodewell’s website features a skin quiz to help identify what you’re suffering from, and how to treat it with what’s best from their line of products. They’re truly there to hold your hand along the way, and if you aren’t happy, rest assured that they’ll give you your money back.

We had the incredible opportunity to ask Bodewell’s co-founder, Jamie Duff, questions about the company’s journey, his own experience with eczema, how effective the products are, and what’s on the horizon as the company grows. Read on to learn more about how Bodewell can help you bid farewell to your skin problems. Take it from him, someone who’s dealt with eczema all his life! Get informed below:

 

Q & A With Bodewell Co-Founder, Jamie Duff 

Q:
Amazing things typically happen when a problem exists and someone wants to solve it. When it comes to Bodewell, the problem was one that many of us face in our everyday lives, and it dealt with the largest organ on the human body. Jamie, can you describe the severity of your own personal skin story, and what led to the creation of Bodewell? Danny, what is your background, and have you also struggled with some type of skin problem?


Jamie:
I’ve suffered from eczema since I was a baby.  It was severe when I was young then dissipated, until I hit university (worst timing!).  From University until present day, it has been a constant feature of daily life – comes and goes.   It reached very severe levels on two occasions: once in 2002, when I lived in London, and then again in 2016 when I was living in NYC.  In both cases I had to go to hospital for two days and be treated due to infection.   On both occasions, I was also prescribed strong topicals steroid, and in 2016 I was also prescribed a powerful immunosuppressant, Cyclosporine.   The Cyclosporine worked wonders but the side effects were such that I lost two teeth. 
Danny is lucky – he has no skin conditions! 

We both have significant start-up experience, and because of that were lucky to be introduced to each other to go on to form the Bodewell team.

Q:
How did it feel to finally overcome your own eczema challenges, and did you immediately know that it was the solution the world needed?

Jamie:
The thing is, one doesn’t really overcome eczema totally.   For me, it was a combination of a few things: diet, stress reduction, mind & body work and topical treatments.

To now not be not affected with eczema head-to-toe, like I was, is really amazing.   I have to remind myself every day how bad it was at times, and that spurs me on to help people via Bodewell.  Because, skin conditions can really hold us back as humans.

Q:
What were some of the difficulties your team faced while developing Bodewell and its products? Did you have any advantages that were beneficial to the company?

We have a huge advantage in that we work with P&G (one of the biggest CPG companies in the world) as our main strategic partner and investor. . P&G had spent years developing the plant technology that Bodewell uses in its Core Treatments.
In terms of difficulties, we had many and it’s most of the same stuff that all start-ups face. 

Q:
How long did it take before you found something that actually worked and showed promising results?

Jamie:
As mentioned, P&G had been testing the core technology for a number of years. So we knew immediately the great potential.

Q:
What goes into Bodewell products, and how do they differ when compared to other OTC creams and ointments?

Jamie:
Bodwell’s Core Treatments
secret sauce is a patented plant technology, Bw24.  Bw24 has been tested in multiple patient clinical trials, and in-vitro lab tests.   It has been very effective in reducing the symptoms of eczema, psoriasis and sensitive skin and we believe that the action is that of a powerful anti-inflammatory.  In some cases during our clinical trials, patients had experienced pharmaceutical level results.

So, not many other OTC creams and ointments do this.  I’ve road tested Bodewell Core Treatments for six months and my skin has totally changed, for the better. The redness has dramatically decreased, and the wounds I had from eczema are gone. My skin ‘fine lines’ have also been smoothed significantly.  We knew this from testing, but it was important for me to know first-hand.

Q:
Are there any unintended benefits to using Bodewell products, like the clearing of breakouts in acne-prone skin? Are other underlying skin issues considered when developing products, to avoid irritating those preexisting conditions?

Jamie:
We don’t have any clinical testing outside of eczema, psoriasis and sensitive skin to validate anything.  But anecdotally from customers, yes – the biggest unintended benefit has been with people who also suffer from facial acne.  Our Light Serum has significantly reduced inflammation caused by acne for a few of our customers.

 

Q:
Skin comes with so many varying degrees of ailments, traits, troubles, and quirks, but it really does feel like there are two types of people in this world — as the Bodewell website mentions: “Those with perfect, clear skin – and then there’s the rest of us.” Are there plans to expand Bodewell beyond the problems of eczema, psoriasis, and sensitive skin? For example, developing products exclusive to acne and scarring?

Jamie:
No – we’ll stick with eczema, psoriasis and sensitive skin for the foreseeable future. There are so many people to help.  As we say, it’s 50% of Americans (the ‘
rest of us’).

Q:
I recently discovered a community platform for migraine education and relief embedded into a migraine tracking app. The feeling of finding a place to discuss, relate, and journey with others is incredibly empowering. Can you give some insight into the skin health platform you’re developing, and what people can expect when they join?

Jamie:
That’s a great product that you mention. We are developing similar tools.  But first, we need to develop a deep customer relationship and work out how we can most help our consumers, outside of pure physical products.  We only launched in May.
But yes, we are developing digital tools that will help people develop habits that will also hopefully help then on their skin journey.

Q:
Can you break down exactly how the quiz on the Bodewell website works to determine what’s best for the user?

Jamie:
The Quiz is really simple.  We have a few objectives:

– Take the pressure off the consumer and let us do the work with product suggestions
– Make sure Bodewell products are the right products for each customer – it’s more important to us than simply selling a product to every customer
– We also have tools in the quiz that enable us to ascertain if a customer might be better served to see a doctor/dermatologist – again, it’s not just about selling a product. When we do NOT sell a Bodwell product is just as important as when we DO.

Q:
Imagine for a second, the year is 2030. What do you hope for Bodewell to achieve and become by then?

Jamie:
We’ll be too old by then!  Maybe we’ll need an anti-aging product at that stage.


I’d like to think that by then, we will have helped a significant number of people live a fulfilling life, that otherwise might not have been possible due to being held back by eczema, psoriasis and sensitive skin issues. 

Q: What do you say to the people out there struggling with skin problems, who are hesitant to jump onboard?

Jamie:
Come and test our products.  We offer something new and that can really work, if you also commit to using them.   We are committed to our customers, as we have been there with the same issues.

If Bodewell doesn’t work, we’ll refund you – simple, as that.  We will also show you some tips and tricks along the way that will be free, and that will also benefit you 100%.  

 
The 10 Biggest Skincare Trends of 2020

The 10 Biggest Skincare Trends of 2020

Beauty trends change every year. Decades ago, women used to focus on giving their hair as much volume as possible. Later, everyone wanted the perfect rouge or heaviest liner. It’s hard to imagine those same trends being as popular today, mostly because the beauty world has zeroed in on the landscape of skincare.

Taking care of your skin goes beyond washing your face at night and occasionally using lotion. If you want to unlock a gorgeous glowing look, discover the 10 biggest skincare trends of 2020.

1. Reusable Facial Cloths

People around the world are starting to go green and live more sustainable lifestyles. They’re changing the companies they buy from and how they live their daily lives, including their beauty routines.

In 2020, more people will leave one-use makeup remover wipes in the past and instead opt for reusable facial cloths. You can already find many eco-friendly products available to clean your skin and remove makeup, such as gentle organic cotton. Try it out for yourself to compare which is better for your skin.

2. Charcoal Facial Cleansers

You may have seen charcoal masks before, but facial cleansers will be the next big trend. Charcoal is a natural element that purifies skin by attracting pollutants, naturally whisking them away from pores. Lather your hands up with a facial cleansing bar or liquid to feel the immediate effect of charcoal detoxification.

3. Whipped Cream Moisturizer

Add a dollop of whipped cream to your desserts and skincare routine. Whipped cream moisturizers will become popular because they contain ceramides, an oil-based substance that locks in moisture to heal skin, which constant dry patches need badly.

4. Light Brightening Serums

Heavy brightening serums have turned people away in the past, but lighter versions are on the market now. Light serums contain hyaluronic acid, which minimizes redness and tightens skin, alongside other beneficial ingredients like vitamins C and E.

5. Plant-Based Organic Deodorant

Rumor has it that antiperspirants cause cancer, and while studies have failed to definitively link the two, beauty gurus want to try out organic deodorants. Look for options that don’t contain aluminum or parabens to maximize the purity of what you buy. Test it out when you’re not around people to see how it mingles with your natural body odor and switch brands a few times to get the best blend if necessary.

6. All-Natural Glycerine Toners

Old toners can make your skin feel sticky, but not modern blends made with glycerine. When you apply a glycerine-based toner to your face, it will reduce acne and moisturize skin without requiring you to spend money on extra supplies. If you tend to reach for two-in-one products, glycerine toner is about to become your new best friend.

7. Rose Petal Facial Toner

Rose petal-based toners might be the most-significant trend so far in 2020. When you use this product on your face once a day, it balances your skin’s pH levels to reduce oiliness and inflammation. Opt for an alcohol-free option if you tend to have dry skin and want maximum moisturization.

8. Beauty Sculpting Bars

Many women want tighter, brighter skin, which is where sculpting bars can help. If you use one across areas with wrinkles, dark circles or puffiness, it’ll stimulate your blood flow. Your skin will naturally produce more collagen, tightening fine lines and smoothing out discoloration.

9. Honey Hydration Masks

Beauty gurus in 2020 will start using more honey hydration masks because they want something all-natural and healing. People have used honey for antibacterial purposes for centuries. Now that same power can heal acne, abrasions left by psoriasis and blemishes faster than before. It also lifts dead skin cells, allowing hydrating ingredients to absorb into the layers of your skin more effectively.

You can find honey hydration masks at beauty supply stores, but you can also make one on your own with what’s already in your pantry. Before you start mixing ingredients, ensure you have all-natural honey, not the kind made entirely of sugar.

10. Lip Treatment Kits

It’s easy to forget about your lips during your skin care routine, besides the occasional use of a moisturizing balm in the winter. Now people want entire kits dedicated to lip care. Look for these products as they start becoming more widespread. You’ll find moisturizers, balms and even lip masks. They’re fun to experiment with, especially if they come in different flavors. With the right routine, you’ll never have to deal with cracked lips in winter again!

Test Out These Top 2020 Skincare Trends

The most well-received trends aren’t always what’s right for your skin. Approach each new product or kit with caution, noting any before and after differences. With time, you’ll discover a new routine that’s great for your face, no matter what kind of solutions you’re looking for.

Viceroy L’Ermitage Beverly Hills Welcomes Celebrity Hairstylist Claude Baruk

Viceroy L’Ermitage Beverly Hills Welcomes Celebrity Hairstylist Claude Baruk

Just in time for holiday and awards season pampering, internationally renowned celebrity hairstylist Claude Baruk is bringing his 20+ years of experience to Viceroy L’Ermitage Beverly Hills to help glam up Angelenos and visitors alike through the rest of this week — ending on January 17th. He and his team of five hairstylists and two makeup artists are taking over the hotel’s Garden Suite One providing every service imaginable from cut, color, hair extensions and blow outs to full face makeup complete with complimentary champagne to transcend the traditional salon experience.

Recognized as the Celebrity Hairstylist of the Year at the 2018 Hollywood Beauty Awards, Baruk has styled dozens of A-list names, including Beyonce, Catherine Zeta-Jones, Naomi Campbell and Steven Tyler. Baruk, who began his career in St. Tropez before bringing his talents to London, Paris, New York, and Vegas, is now in Beverly Hills for a limited time run.

Baruk and his team will be providing their luxury hair styling, coloring and rejuvenating treatment services to Viceroy L’Ermitage Beverly Hills, daily, with appointments for hotel guests and visitors from 9:00 a.m. to 9:00 p.m. Appointments can be made by calling the hotel at 310-278-3344 and asking for the concierge.

Ask the Experts: Beauty

Ask the Experts: Beauty

​Because it’s winter, what can I do about dry, flaky skin?

The best way to combat winter skin is to replenish lost moisture, as a result of cold weather and central heating etc..
I recommend using a hyaluronic acid serum. Hyaluronic acid is naturally present in the skin, an important lubricant and an integral part of tissue regeneration, holding up to a thousand times its weight in water.
Apply serum to clean skin morning and night before moisturizer. In the cooler months of the year, I recommend replacing lighter summer moisturizers & adding richer more emollient products into your skin care routine.
Facial oils are also an excellent way to soften and smooth dry flakey winter skin… warm the oils with your fingertips, press & lightly massage into skin to improve circulation.
 
My Pro tip:
For an extra moisture boost, add a few drops of hyaluronic acid serum to moisturizer, & massage into skin before applying an SPF or make-up or simply as an extra night time ritual before bed.
 
Exfoliation is equally as important as moisturizing to keeping skin hydrated and smooth.
Using an exfoliator 1-2 times a week (depending on skin type /sensitivity) buffs off old dead skin cells brightening the complexion and making product absorption much more effective.
 
 

My mascara always clumps. What’s the best remedy for that?

Before applying, I recommend wiping off excess mascara from the wand back into the tube (to save wasting product). this prevents a thick clumpy application.
Layering several coats of mascara & building up length & thickness slowly will produce gorgeous lashes & reduce flaking.
After applying mascara, gently run a clean spoolie/mascara wand over the lashes to separate & remove any clumps or flakes…
 The older a mascara get the drier & flakier it will become. If you are taking your make-up from day to night I recommend keeping the lower lashes mascara-free for the daytime which minimizes those pesky flakes through out the day.
When bumping up the look for evening, apply mascara to the bottom lashes for a wide eyed glam.
 
My Pro tip:
Always wipe clean the top of the mascara tube after use and make sure the lid is tightly screwed on. exposure to air will cause the mascara to deteriorate & dry out.
 

Can you recommend a good moisturizer that isn’t too expensive?


Depending on your individual skin care needs. Here are my selects of good quality affordable moisturizers.
 
Acure -seriously soothing SPF 30 Day cream (sensitive skin) $18.99

Meet Yolanda Price

Yolanda Price is a professional Hollywood make-up artist, she has been working in the entertainment industry for over 15 years . on commercials, promos, print, tv & film.
She has a passion for skincare and beauty. “My obsession starts with the canvas of skin and that’s just where the fun begins and the process of creating a look unfolds.
 Making people look & feel beautiful is such a rewarding part of my job”

Send it over! info@socalmag.com

5 Best Westside Spas for Mother’s Day

5 Best Westside Spas for Mother’s Day

What do Mothers want for Mother’s Day? Short answer: Relaxation and me time… Or, as we like to call it, a spa day. If you’ve been scrolling through Yelp wondering which is the best Westside spa for Mother’s Day, or if you’re simply scratching your scalp trying to find the perfect gift for your Mom, then you are in the right place.

This year we got together a group of Moms and asked them “which are the 5 best Westside spas for Mother’s Day?”. Below we’ve listed them.

Burke Williams

Mom will feel: Serene, peaceful
Perfect if she loves: Quiet, nurturing, European style spas
Price Range: $$$
Treatment time: All day

Burke Williams Spa is the classic Day-Spa choice for many women in the Westside. This European, dimly-lit space has various baths (both silent and social), private massage rooms, and a reading nook with coffee and fruit too. You can enjoy just a massage, or indulge in the the all-day Spa facilities too. Though this place is on the more expensive end of the Spa spectrum, it is absolutely worth it for the many hours of luxury and relaxation that is on offer here.

Learn more about Burke Williams here.

Hideko Spa

Mom will feel: elegant, pampered
Perfect if she loves: Japanese hospitality, luxury, grace, Japanese tea
Price Range: $$
Treatment time: Typically 1.5 hours

A Japanese luxury spa, Hideko is a modest yet elegant space that offers unparalleled hospitality and grace. With a deluxe Japanese massage experience, the spa uses only organic products and materials, including oils, woods, scrubs, wraps, and refreshments. After your massage you can enjoy your own private bath in a luxury tub adjacent to your massage room, as well as warm cup of herbal tea and a selection of Japanese cakes.

Learn more about Hideko Spa here.

Cryo Healthcare

Mom will feel: Energized
Perfect if she loves: Fitness, Biohacking, a less traditional wellness experience
Price: $
Treatment time: Typically 1 hour

Notoriously loved by Mom of three, Demi Moore and Mom of five, Tori Spelling, the Cryo Healthcare facility provides a uniquely elegant Cryotherapy experience on the Westside. Originating from Japan, Cryotherapy has quickly gained popularity with the ever-expanding biohacking community. Known for its immediate energizing effects Cryotherapy is the perfect gift for any Mom who likes keeping up with trends, and trying new things.

Before booking make sure you check out the list of medical conditions that determine your Mom’s suitability to the treatment.

Find out more about Cryo Healthcare here.

Raven Spa

Mom will feel: Healed and opened up
Perfect if she loves: Thai Massage, acupuncture
Price Range: $$
Treatment time: 1.5 hours

The Raven Spa is a sweet oceanside spa that is nestled in the side streets of Santa Monica. It specializes in Thai massage yet also offers an impressive menu of alternative treatments like acupuncture, infrared saunas, and Reiki. If your Mom prefers deep tissue massages with a focus on relieving tension and muscle soreness then this is the place for her!

Learn more about The Raven Spa here.

Willow Spa

Mom will feel: Grounded
Perfect if she loves: Soft touch, energy healing, Asian-inspired spaces
Price Range: $$
Treatment time: Typically 2 hours

Willow Spa offers a tropical Spa experience for any Mom who wants to indulge in soft healing. Nestled in a renovated home, WIllow Spa is the perfect haven-away-from-home for any Mom who wants to experience massage with a spiritual focus. There are a number of specialized treatments at Willow Spa–from their Blooming Lotus Massage (a treatment specifically designed for pregnant women), to their Reiki practice (an ancient healing technique used by the Tibetans to enhance the flow of life-energy), to Shiatsu (a Japanese method of unlocking energy in your body by using the meridians of your body).

Learn more about Willow Spa here.

Christian Cowan Wows L.A. with Powerpuff Girls Inspired Collection

Christian Cowan Wows L.A. with Powerpuff Girls Inspired Collection

     

If there’s something to be said about Christian Cowan, it’s that he’s as innovative as he is fun. We’re talking about a designer who’s dressed the likes of Beyoncé, Lady Gaga, Naomi Campbell, Cardi B, Ariana Grande, and so many more, marking him as a prominent creative in the fashion industry. Amidst his well-deserved success, Cowan chose to celebrate women on International Women’s Day with a thoroughly captivating runway experience in Downtown L.A. at the City Market Social House showcasing his “Powerpuff Girls” inspired capsule collection.

The partnership came directly from Cartoon Network, the very network that first aired “The Powerpuff Girls” in 1998. In a continued celebration of the show’s 20th anniversary, Cartoon Network saw it fit to align itself with Christian Cowan to develop a collection that not only celebrates a pop culture phenomenon like “The Powerpuff Girls,” but also furthers the notion that women and girls can be powerful at any age.

The Powerpuff Girls have always been part of a broader pop cultural celebration around ‘girl power,’ said Jill King SVP, Marketing and Partnerships, Cartoon Network and Boomerang.Christian’s take on the many complex aspects of femininity, along with his originality and fearlessness as a creator, makes this a perfect collaboration to bring the message of empowering girls and women of all ages to life.

The collaboration between Cowan and The Powerpuff Girls will also benefit and support She’s the First (STF), as a means to further promote the nonprofit’s mission to fight gender inequality through education. STF believes that a girl with an education is unstoppable!

I am thrilled to be partnering with such an iconic brand whose message is about supporting one another and kicking butt no matter your age, size or gender,” says Cowan. “I grew up watching The Powerpuff Girls, and I am so lucky to have the opportunity to create a collection inspired by characters that advocate for sisterhood and positivity.

   

SoCal Mag was all for the nostalgia and appreciated Cowan’s attention to detail through design from the show’s inspiration. Hues of the iconic blue, green, and pink donned by the Powerpuff Girls’ uniform were seen throughout the collection with additional nods to other notable characters from the show like Miss Sara Bellum and the Girls’ arch nemesis, Mojo Jojo.

Celebrities in attendance included: Paris Hilton, Heidi Klum, Erika Jayne, Tinashe, Amanda Steele, Kollin Carter, Carly Rae Jepsen, Monique Coleman, Betty Who, Skai Jackson, Kim Petras, Draya Michelle, Shaun Ross, Julissa Bermudez, Francia Raisa, EJ King, Gia Gunn, Max Emerson, Marta Pozzan, Megan Pormer, Patrick Starrr, Christa Allen, Madison Grace, Niia Bertino, Ginta Bertino, Nikita Dragun, Jazzmyne Roberts, Khrystyana Kazakova, and Lindsay Webster.

CREDITS:

Styling – Patti Wilson; Hair – Bumble & Bumble; Makeup – MAC; Music – Ty Sutherland; Production – IMG Focus

Check the rest of the looks at the gallery below:

(Photo Credit: Mark Hill Photography)